词汇 | CMO |
释义 | CMO noun [ C ] uk/ˌsiː.emˈəʊ/ us/ˌsiː.emˈoʊ/ 营销总监,首席营销官(chief marketing officer的缩写) abbreviation for chief marketing officer : the person in an organization who has the most important position with responsibility for the organization's marketing (= advertising and selling its products or services) The CMO must change with or ahead of the market, exploit new technologies and be in tune with constant social changes. 营销总监必须应市场变化而变,先市场变化而变,开拓新技术,与社会的不断变革同步。 I interviewed the CMO of WebTrends last year, and I was very impressed with the company's implementation of agile marketing techniques. 去年我采访过WebTrends网站公司的营销总监,该公司奉行的灵巧营销技术让我印象深刻。
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