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词汇 CMO
释义
CMO
noun [ C ] uk/ˌsiː.emˈəʊ/ us/ˌsiː.emˈoʊ/
营销总监,首席营销官(chief marketing officer的缩写)
abbreviation for chief marketing officer : the person in an organization who has the most important position with responsibility for the organization's marketing (= advertising and selling its products or services)
The CMO must change with or ahead of the market, exploit new technologies and be in tune with constant social changes. 营销总监必须应市场变化而变,先市场变化而变,开拓新技术,与社会的不断变革同步。
I interviewed the CMO of WebTrends last year, and I was very impressed with the company's implementation of agile marketing techniques. 去年我采访过WebTrends网站公司的营销总监,该公司奉行的灵巧营销技术让我印象深刻。
    更多例句
  • The Girl Scouts organization hired its first-ever chief marketing officer (CMO) in an effort to remain relevant for today's modern girls.
  • CMOs have to understand the dynamic, complex and highly competitive environment in which their company operates.
  • Best Buy CMO Mike Linton spoke to an audience at the Aberdeen Group's Chief Marketing Officer Summit yesterday.
  • The CMO can exercise considerable influence in driving the company's strategy.
  • The report notes that the average tenure of a CMO is merely 23 months compared to a CFO who typically lasts 4-5 years.
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